"Graphic designer Karl Gerstner belonged to the 1960s Swiss Modernist school in Zurich. Gerstner developed the flexible grid and was one of the first to employ unjustified type in his work. Furthermore, he extended the notion of ‘functional’ typography to ‘integral’ typography, in which the message is inseparable from the form. His permutational method, the subject of ‘Designing Programmes’ was influential to Swiss design, and became a precursor to contemporary computational methods."
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